The company is a professional team of arborists that has been offering tree surgeon services for over 10 years. Based in Crawley, they provide services such as cherry picking, bracing, tree removal, crown reduction, pollarding, stump removal, dead wooding, crown lifting, crown thinning, tree planting, hedge trimming and maintenance, land clearance, and woodland management. Their certified team offers round-the-clock emergency services and prioritises adherence to environmental regulations, guaranteeing swift and dependable solutions customised to meet various tree care requirements.
Before reaching out to us, the company had very low number of organic traffic, the website did not have a good crawling rate and most of the keywords were not ranking at that time. The company has well-established business that has good trust in audience.
Our client was seeking a website that was both well-designed and visually attractive, while also targeting the right audience using strategic keywords and a strong backlink profile. They aimed to generate sustainable, long-term website traffic from reputable sources, prioritizing ethical SEO practices over quick-fix methods.
Upon receiving this project with ambitious objectives, we meticulously strategized our approach to comprehensively address the client's challenges and fulfill their goals. Our strategic plan encompassed a thorough website audit, extensive keyword and competitor research, detailed niche analysis, comprehensive On-Page optimization recommendations, rigorous implementation of On-Page enhancements, technical SEO enhancements, identification of internal linking opportunities, development of an Off-Page link-building roadmap, and other meticulously researched and executed initiatives.
After discussions with the client to align with their business goals and objectives, we finalized the key performance indicators (KPIs) to include keyword ranking, organic traffic growth. These KPIs were carefully chosen to ensure that our SEO strategy effectively drives targeted traffic and aligns with the client's overarching objectives and geographical focus.
A summary of the outcomes achieved through the SEO campaign, showcasing tangible improvements in the client's online presence and business performance. Below it is showing the before-and-after comparisons, highlighting specific achievements and milestones reached.
In order to demonstrate how the ranking of the keywords has improved, we are presenting both the initial rank and the most current update.
We started in March 2023 with 11 keywords, of which 6 were NA ranking; however, after applying an SEO strategy and off-page SEO techniques, now all 11 keywords are ranking in SERPs.
Ready to take your digital presence to the next level? Contact us today to schedule a consultation with one of our experts. Let's work together to unlock the full potential of your business in the digital world.
